Social
Helsi
Black Friday Campaign - 2024.
Using a simple animation and bold typography, I created a series of paid social assets to drive sales for the Helsi Ice Plunge, the Helsi One Infrared Sauna with Red Light Therapy, and Red Light Therapy units.
Clearlight Saunas
Sleep Week — 15% Off Campaign - 2025.
Capitalising on the global Sleep Week health initiative, I created the campaign concepts for “Sleep Tight with Clearlight”.
I wrote the scripts for the videos, edited the videos — and did the voiceovers, as well as created the mood boards for the the static photo shoot. The campaign delivered a great uplift in sales, as well as followers.
15% OFF SALE
Using an assortment of static and video content, including from one of our partners, Ironman Daniel Lund Bækkegård, I created a series of paid ad assets for a global 15% off sale.